Topgolf® Entertainment Group (TEG) has hired Troy Warfield of British Airways to expand its global footprint of Topgolf venues as well as driving ranges that license its Toptracer Range technology.
Each Topgolf venue has a multi-level driving range with a host of games and technological enhancements.
Troy Warfield has joined the Dallas-based company as president of Topgolf International.
Toptracer Range is the newest product from Topgolf being licensed to neighborhood driving ranges, enabling them to incorporate ball-tracking technology to enhance the range experience and make it interactive.
The BDG Foundation of Hope Topgolf Classic recently took place at Topgolf in The Colony, and teams made up of 84 players enjoyed an afternoon of food and golf resulting in over $30,000 raised to benefit motherless daughters.